Our Founder

Rosalidia Dubon is a California-based marketing strategist, founder of Dubon Consulting and Rose Wellness and Spa. With over a decade of experience, she specializes in helping small businesses grow their online presence. Her work is fueled by a deep passion to empower others to step into their full potential personally and professionally.

In addition to her work as a marketing strategist, Rosalidia Dubon is the visionary force behind Live & Thrive CA — a women-led platform dedicated to personal growth and empowerment. What began as a wellness-focused print magazine and podcast has grown into a trusted community and event series that empowers women to thrive — in life, business, and beyond.

Through transformational gatherings like the Silicon Valley Women, Wine & Wellness Fall Event and the Financial Empowerment Summer Series, Rosalidia curates intentional spaces for women to connect, heal, and grow. Her work has sparked deep, lasting impact in the Bay Area — and in 2019, Live & Thrive CA was formally recognized with a commendation from San Mateo County Supervisor David Canepa for advancing women in business and empowering the community.

Rosalidia has also expanded her impact by launching youth empowerment initiatives, including her signature event, the Rise Up Youth Summit — a dynamic experience designed to inspire confidence, resilience, and leadership in the next generation.

Born in San Jose and raised in Honduras, Rosalidia brings a powerful blend of cultural richness, resilience, and purpose to everything she creates. Her own experiences with childhood adversity and bullying now fuel her mission: to uplift women and entrepreneurs through storytelling, community, and bold leadership.

She currently lives in Redwood City, CA with her two daughters, balancing motherhood and entrepreneurship while building platforms that help others rise and thrive.

👉 To connect or inquire about collaborations or marketing services, email Rosalidia at rosalidia@livethriveca.com.